PORTFOLIO
ZAHLI TERRY
zahliterry@gmail.com
I’m a final-year Communications and Media student, majoring in Marketing and Visual Design Communication, with a focus on creative strategy, branding, and digital content.
I create user-first digital experiences that not only look considered, but connect with audiences and perform. My work blends strategic thinking with strong visual execution—bringing ideas to life across branding, content, and campaign design.
Through hands-on projects—including marketing for Rush Roasting Co., brand development for HerCycle, and my own creative concepts—I’ve developed the ability to craft engaging, purposeful content that builds brands and drives real audience connection.
BRANDING WEBSITE DESIGN MARKETING ANALYSIS MAGAZINE DESIGN SOCIAL MEDIA
Latest Project
HERCYCLE. BRAND
My work sits at the intersection of strategy and design—where strong visuals meet intentional thinking. I focus on creating content and brand experiences that not only look considered, but connect with audiences and deliver impact.
My Top 5 Digital Marketing Skills
Designing content that’s not just beautiful — but strategic. From Reels to carousels, I turn ideas into content that connects.
1. Content Creation & Visual Storytelling
Tailoring content to suit Instagram, TikTok, and LinkedIn using platform trends, tools, and audience insights.
2. Social Media Strategy & Platform Expertise
Building consistent brand experiences through colours, voice, layout, and tone — from moodboards to mockups.
3. Brand Development & Identity Design
Creating with purpose — ensuring content speaks directly to audience values, needs, and behaviours.
4. Audience-First Thinking & Communication
Organising content calendars, theme weeks, and launch campaigns with clarity and creative direction.
5. Content Planning & Campaign Execution
